Brand and design strategy is the new race to the moon.
If you're not innovating, designing resonant stories to tell, then your audience is yawning. Millennialization is something different than it was just a couple months ago, and the rate of change is nearing infinity. Facebook Live Video, Snapchat geofencing, live 360 degree virtual reality - what's your brand doing to celebrate the fact that your fans want a story that feels like it is theirs?"
A Los Angeles-based brand strategist, designer and technologist, Greg's work includes design innovations for the National Park Service, Google ATAP (Advanced Technology and Projects), the U.S. Anti-Doping Agency, Windstar Cruises, Applebee's and Pizza Hut.
WTH is a Brand & Design Strategist?
Brand strategists help brands understand how to tell their story in a compelling and desirable way. They study the evolving cultural landscape and help interpret insights to drive engagement and loyalty with consumers.
What do people say about Greg?
"Greg brings and maintains an enthusiastic high-energy approach to each project and delivers high-quality work from start to finish. He is always willing to do whatever it takes to ensure success ... and constructively challenges us to push the envelope in our thinking, strategies, and approach to market." -Google ATAP
"Greg has a rare perspective and balance between the needs of the merchant and the operator, and the desires and wants of the retail consumer." -JGA
Strike up a conversation!
Whether for a business opportunity, or to make a new connection, Greg would love to hear from you.
